Focus On: Immediate-Response Fundraising: Hope to Carry On
In light of a high-profile disaster, nonprofits of all missions need to maintain communications with donros and continue their fundraising plans.
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They wrote donors, “At this time we will provide ongoing activities and support groups for our youth to talk about their grief and their fears.”
Arts groups, rather than downplay their mission, should focus on how, in times of crisis, the arts are critical in bringing people together and expressing the beauty and courage of the human spirit. Art not only focuses our attention on people creating beauty but also provides a means for people to feel and express their emotions — performers and audiences alike.
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- Companies:
- American Red Cross
Terry Axelrod
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