6. Your editorial calendar allows you to plan for more than content. Like any good plan, it should also assign deadlines and responsible parties. The best laid plans are meaningless without follow-through. One thing to do with your calendar is to plop it into a Google Doc (or share on some other project-management software like basecamp.com) so that everyone involved can stay up-to-date on their to-do’s. I’ve found that most nonprofits do not have the luxury of having one person whose job it is to ride herd on everyone else, so spread the responsibility. And if folks can’t follow a timeline … well, here’s a bunch of things you might consider doing to them … especially if they’re a geek [kidding].
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If you like craft fairs, baseball games, art openings, vocal and guitar, and political conversation, you’ll like to hang out with Claire Axelrad. Claire, J.D., CFRE, will inspire you through her philosophy of philanthropy, not fundraising. After a 30-year development career that earned her the AFP “Outstanding Fundraising Professional of the Year” award, Claire left the trenches to begin her coaching/teaching practice, Clairification. Claire is also a featured expert and chief fundraising coach for Bloomerang, She’ll be your guide, so you can be your donor’s guide on their philanthropic journey. A member of the California State Bar and graduate of Princeton University, Claire currently resides in San Francisco.