There is, of course, a lot more to be said about social media. Why it’s important. What it can help you to achieve. How much time you should be spending on it. How it integrates with your other marketing strategies. How it can help you to generate greater support for your mission. How it can totally derail you if you don’t do it properly. We’re going to talk about all these things — and more — this year.
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If you like craft fairs, baseball games, art openings, vocal and guitar, and political conversation, you’ll like to hang out with Claire Axelrad. Claire, J.D., CFRE, will inspire you through her philosophy of philanthropy, not fundraising. After a 30-year development career that earned her the AFP “Outstanding Fundraising Professional of the Year” award, Claire left the trenches to begin her coaching/teaching practice, Clairification. Claire is also a featured expert and chief fundraising coach for Bloomerang, She’ll be your guide, so you can be your donor’s guide on their philanthropic journey. A member of the California State Bar and graduate of Princeton University, Claire currently resides in San Francisco.