I have a dream you will re-evaluate your raison d’etre. You will ask yourself whether you’re in the business of selling, and you won’t answer cavalierly. You will not pat yourself on the back for being different than your for-profit brethren. You will not tell yourself that nonprofits are about mission and values and doing good deeds; whereas for-profits are about greed and sales. You will re-evaluate why people compare “making the ask” to “making the sale.”
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If you like craft fairs, baseball games, art openings, vocal and guitar, and political conversation, you’ll like to hang out with Claire Axelrad. Claire, J.D., CFRE, will inspire you through her philosophy of philanthropy, not fundraising. After a 30-year development career that earned her the AFP “Outstanding Fundraising Professional of the Year” award, Claire left the trenches to begin her coaching/teaching practice, Clairification. Claire is also a featured expert and chief fundraising coach for Bloomerang, She’ll be your guide, so you can be your donor’s guide on their philanthropic journey. A member of the California State Bar and graduate of Princeton University, Claire currently resides in San Francisco.