Infographic: Surging Social Media Use and Your Nonprofit

What does inflation in global social-media usage mean for your nonprofit? The "2016 Social Media Inflation Index" infographic from TrackMaven, a digital-marketing software company that analyzes content across 15 online channels for companies, might have the answers.

Aiming to determine the meaning of "good" follower growth and the do’s and don’ts of growing your organization’s social-media base, the index sheds lights on median monthly follower growth across the big social networks—Facebook, Twitter, Instagram, LinkedIn and Pinterest. Here are some of the main takeaways: