Integrated Response Solutions

The problem, from the standpoint of the donor, is that in most instances these channels are entirely disconnected. The processing of donations and data management in general is handled in parallel, resulting in a less-than-satisfactory, and perhaps frustrating, experience for the donor. All the work that’s done on the front end to acquire and retain a donor can be undone very quickly due to the organization’s inability to provide an effective and timely response to donor issues.