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Tom Belford
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www.theagitator.net<%2Fa>),%20here%20are%20some%20eloquent%20thoughts%20on%20branding%20for%20nonprofits%20from%20veteran%20nonprofit%20marketer%20Tom%20Belford.)%20Intercept.%20Interpret.%20Invite.%20Intrigue.%20Inspire.%20These%20are%20the%20words%20that%20come%20to%20mind%20when%20I%20think%20about%20how%20I%20would%20establish%20and%20grow%20a%20nonprofit%20brand.%20Intercept%3A%20Perhaps%20nothing%20requires%20more%20marketing%20creativity%20today%20than%20getting%20in%20the%20face%20of%20your%20target%20audience%20with%20a%20relevant%20message%20at%20a%20ripe%20moment.%20Fortunately,%20even%20as%20the%20communications%20blizzard%20gets%20more%20dense,%20the%20methodologies%20for%20targeting%20are%20getting%20cheaper,%20faster,%20more%20penetrating%20and%20sophisticated,%20especially%20in%20the%20online%20universe.%20The%20going%20rate%20for%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fintercept-interpret-invite-intrigue-inspire-83810%2F" target="_blank" class="email" data-post-id="9948" type="icon_link">
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(Editor’s Note: With great thanks to The Agitator (www.theagitator.net), here are some eloquent thoughts on branding for nonprofits from veteran nonprofit marketer Tom Belford.)
Intercept. Interpret. Invite. Intrigue. Inspire. These are the words that come to mind when I think about how I would establish and grow a nonprofit brand.
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