Is Mobile Fundraising the Next Frontier for Charities?
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The times are changing, however, and mobile payment services will become increasingly available — and not just in Japan or Africa, where mobile payments are easy and fast. M-Pesa in Kenya is one of the better known m-payment services that allows mobile pre-paid customers to transfer airtime between phones. In fact, airtime is a de facto currency in an increasing number of countries and, as such, is a potential source of revenue for local NGOs. For example, before leaving a country, tourists could be encouraged to donate what is left of their airtime to a local cause.
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Katrin Verclas
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