Why Them and Not Us?
It takes more than wishful thinking to get a share of the big gifts.
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Larry Raff
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Your development program
Leadership at the organization’s highest level is the critical element for success for any organizational undertaking, and, increasingly, high-end fundraising leadership is staff driven. Development staff members are forming their own relationships with donors, becoming the institution’s face. The development office and officer are playing a more pivotal role in securing larger gifts. In order to identify, attract and maintain a relationship with donors, and move them upward in their generosity to your organization, your development operation must include likable staff and a commitment to excellence in preparation, research, cultivation, presentation, gift strategy, leadership involvement and donor stewardship.
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