They Stuck by You — Now It's Time to Say 'Thanks'
It's time to tell loyal donors how much you appreciate them
How can you send a very special "thank you" to these incredibly loyal donors? I'm not talking about an expensive premium; most of your donors sacrificed so you could carry out the mission that they believe in, not buy them a coffee cup or book. Instead, consider ways to show appreciation that will resonate with your supporters. Here are a few ideas to get you started.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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