Jay Love joins Avectra as Senior Vice President

McLean, VA - August 7, 2012 - Avectra, a developer of web-based Social Constituent Relationship Management (CRM) solutions for fundraisers, not-for-profits and associations, today announced that renowned fundraising technology leader Jay Love will join the company as senior vice president. In his new role, Love will focus on initiatives to increase Avectra's market leadership as well as allow Avectra customers to maximize their fundraising and donor management efforts to better serve their causes.