An Interview With Jennifer Marrapese, Executive Director, Northeast Sustainable Energy Association

FS: Can you describe a recent successful fundraising effort?
JM: In our most recent annual appeal, NESEA doubled the dollar value of board contributions by securing a match from an anonymous donor. This donor challenged the board to commit to 100 percent participation in the appeal and to increase the dollar amount given by each board member. The donor matched dollar for dollar up to twice the previous year’s contribution. The result: 100 percent of the board participated, and we more than doubled the dollar amount contributed by the board by leveraging this donor’s generous match!