Juggling and the Fine Art of Fundraising: Stop Hunger Now & Salvation Army

Multichannel integration works for everything from annual campaigns, to emergency relief appeals, to advocacy and influencing legislation. This month, FundRaising Success explores the fundraising versatility of multichannel campaigns.

Continuing our four-part series on successful fundraising campaigns from the past year, here are case studies on Stop Hunger Now's Haiti Relief campaign and the Salvation Army's annual Red Kettle Drive.