Juggling and the Fine Art of Fundraising

Finally, online fundraising for the Red Kettle campaign increased 19 percent over 2009, bringing in $13.7 million. The numbers speak for themselves. The Red Kettle campaign set yet another fundraising record in its 120th year.

Still, even with the record-
setting numbers and long history, there were challenges along the way. For starters, the weather was a real impact in 2010, especially in the cold-weather areas of the country.