Just Slightly Contrarian: This Ain't Literature You're Writing
Persuasive copy feels natural and often breaks the rules.
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And on and on he lectured. Meanwhile, I’m sitting there, listening with one ear, but also quietly figuring the amount of the traditional kill fee, because I have no intention of going any further with this man. I’ll take what I can get and go on to the next project.
Momentarily, I recalled the days when I was really hungry and would try to help a guy like this understand what successful letter writing really is all about. No more. He can have his eloquent and sophisticated language and go on living in a fairy-tale world where his donors are different. I really don’t care.
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Jerry Huntsinger
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