Keeping the Faith
Three Christian nonprofits find ways to engage more deeply with donors and strengthen bonds founded on their religious principles.
URM worked with a boutique agency to build a website from the bottom up mainly to just get an online presence out there. And after changing platforms a few times, the online component was not functioning at optimal levels. But URM had been working with fundraising agency Grizzard Communications since 2008 on its newsletters and offline appeals, and as Grizzard developed expertise in online fundraising, it began to help URM out.
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