Planned Giving: ‘How Old Are You and Did You Know You Could … ?’
Key questions
to initiate
planned-gift
discussions
with donors
of any age.
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“My partner doesn’t have a pension, so I worry about her running out of money.”
Possible response: “Would you like to hear about a gift option that could secure your partner a fixed income stream in her retirement years?”
“My wife and I share everything. Can we both receive income?”
Possible response: “Sure! You can both receive an income stream from several options. Are you interested in a fixed income, or in one that varies and could increase over time?”
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Alexandra Brovey
and Patricia Roenigk
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