Planned Giving: ‘How Old Are You and Did You Know You Could … ?’
Key questions
to initiate
planned-gift
discussions
with donors
of any age.
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“I am hoping to retire by 60, and I worry about income.”
Possible response: “I wish you the best in reaching your goal. If you don’t mind, how old are you/how many years do you have to work before turning 60? Would you be interested in hearing about ways to combine philanthropy and retirement planning so you can create an additional income stream for your retirement years?”
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Alexandra Brovey
and Patricia Roenigk
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