Know Your Donor. Know Your Donor. Know Your Donor.
Now you are ready to actually make the ask. This is gonna be good! Actually, it's the best part, because this is where you look the donor in the eye and propose something that will bring him tremendous joy and fulfillment.
Step No 5: Make the ask
The call came in around 10:30 that morning. The major-gifts officer could barely contain herself. And I could hardly understand what she was saying. The call was electric — and for good reason.
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.
