Know Your Donor. Know Your Donor. Know Your Donor.
- Who is this person?
- What does he or she want and need in this relationship?
Here, then, are some tips on how you can know your donor better.
● Do the Google thing. Find out as much as you can about jobs, awards, assets, interests, connections, etc. If you're not a research-type person, have someone who is do this work. Another good source of information is reference.com. If the donor is an attorney, go to martindale.com; a doctor, try ama-assn.org.
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.
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