Easier Said Than Done: Fundraising Urban Legends Debunked
Knowing the true legends from the untrue can save you a lot of trouble.
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Jeff Brooks
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You know about urban legends — those wacko rumors that spread so quickly because they're uniquely compelling. Did you know we have them in the fundraising community?
Recent research done by the Folklore Department at Easier Said Than Done University has uncovered some fascinating urban legends. We've not only gathered them, but we've investigated them to find their essential truth or error.
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Jeff Brooks
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