Leadership Series: Is Change an Uphill Battle?
The path facing marketers in nonprofit organizations over the next five years will be challenging — and replete with boulders to dodge and fast-moving streams to maneuver. Deck2
Sound familiar? That is what Martin Luther King Jr. did with the civil rights movement. And John Muir with the environmental movement. They made their causes a rallying point for culture. And as a result, they changed the world.
Atul Tandon is senior vice president of donor engagement for World Vision.
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