Legal Matters: The Dangers of Social Media for Your Nonprofit

4. Adopt a social media policy. A social media policy sets forth the company’s guidelines for social media communications and is a company’s first line of defense to reduce risk. Be sure to include provisions in the policy that address trade secret protection and employees’ statements about the company’s and competitors’ products. In addition, consider including provisions that address ownership of social media accounts, user names and content. The following are some ideas for what should be contained in a social media policy: