To the Point: 6 Ways to Survive the Economic Meltdown
Letting donors know you share their pain can go a long way toward lessening your organization’s.
5. Don’t undersell yourself.
In an era when so many investments look like they’re offering low returns, you are priceless. Remind your donors of their amazing ROI with you. For a few dollars, they get a helper’s high. They feel good because they did good. It’s cheaper than therapy. Their investments in your organization don’t yield paper profits; they change lives. Always. Be passionate and persuasive about your emotional ROI — and your human ROI. Those who can afford it will get it and give.
- Companies:
- Network for Good
- People:
- Katya Andresen
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