Following is a sampling of lists available to reach alternative-medicine advocates as potential donors.
Acupressure Institute: Target 10,500 buyers of books, tapes and videos on acupressure. Price: $90/M. Call: NAM Lists, 505.753.5086; or e-mail nam@newmexico.com.
Alterna Holistic Health Buyers: Target 975,000 buyers of magnetic health-therapy devices, massage products, aloe products, chemical-free health and home products, vitamins, and herbal supplements. Price: $90/M. Call: Media Source Solutions, 866.641.3003; or visit www.mediasourcesolutions.com.
Aroma Gallery: Target 36,721 individuals who purchased aromatherapy candles, pillows, bath oils and sea salts, massage tools, books on stress management and aroma therapy, and relaxation and meditation tapes in the first quarter of 2005. Price: $90/M. Call: Select List Corp., 516.676.7831.
Aroma Therapeutix Buyers: Target 21,000 individuals interested in alternative medicine who purchased products and books on aromatherapy in 2004. Price: $115/M. Call: Country Marketing, 315.895.7737; e-mail cmllistmgmt@countrymarketing.com; or visit www.countrymarketingltd.com.
Avalon Health, Wellness & Nutrition Buyers: Target 208,575 buyers of books and reports on health topics such as blood pressure, natural-healing foods and alternative cures. Price: $110/M. Call: Macromark, 845.230.6300; e-mail datacards@macromark.com; or visit www.macromark.com.
EMJOI Electro-Acupuncture Buyers: Target more than 1.9 million 24-month buyers of pain relief for muscle strain, sore muscles, arthritis, migraines and tension headaches. Price: $75/M. Call: InfoDirect, 800.239.5478; e-mail dklib@hiwaay.net.
Healthy Trader: Target 172,728 buyers of gourmet health foods and recipes, holistic gifts and access to clinical nutritional counseling. Price: $95/M. Call: Peppermill Marketing, 310.659.8900; e-mail inquiry@peppermillmktg.com; or visit www.peppermillmktg.com.
Holistic and Alternative Healing Product Buyers: Target more than 2.4 million mail-order buyers of holistic medicine, herbs, natural supplements and alternative therapies. Price: $115/M. Call: Database Network Associates, 973.831.4222; or visit www.databasenetwork.com.
Hyde-Green Health Library: Target 158,225 buyers of books on longevity, nutrition, diet, exercise, holistic medicine, health foods, yoga, vitamins, etc. Price: $80/M. Call: The List Authority, 201.666.0100.
Infinity Foundation Holistic Studies, Healing & Research: Target 10,000 individuals interested in personal, professional and spiritual growth, holistic studies and healing, holistic practitioners, martial arts, yoga, energy healing, etc. Price: $100/M. Call: Infinity Foundation, 847.831.8828; e-mail infinfound@aol.com; or visit www.infinityfoundation.org.
Natural Health: Target 271,484 subscribers to a magazine of physical, mental and spiritual well-being that explores natural remedies, vitamins, supplements, herbs and alternative therapies. Price: $100/M. Call: Specialists Marketing Services, 201.865.5800; e-mail listinfo@specialistsms.com; or visit www.specialistsms.com.
Nature’s Medicine Health Product Buyers: Target 156,424 mail-order buyers of herbal and natural remedies, vitamins, supplements, homeopathic products, etc. Price: $80/M. Call: Rubin Response Management Services, 847.619.9800; e-mail listinfo@rubinresponse.com; or visit www.rubinresponse.com.
New Life Magazine: Target 31,728 active subscribers to a holistic-health and new-age magazine on herbs, traditional Chinese medicine, yoga exercises, vegetarian recipes, hypnosis and astrology, and attendees to a holistic-health and new-age expo. Price: $85/M. Call: VentureDirect Worldwide, 212.684.4800; e-mail sales@ven.com; or visit www.venturedirect.com.
New York Open Center: Target 55,556 attendees of workshops, classes, performances and travel programs on holistic learning. Price: $90/M. Call: Pacific Lists, 415.945.9450.
Rodale Alternative Healing Book Buyers: Target 922,933 active buyers of alternative healing books covering the latest natural methods of self healing. Price: $100/M. Call: American List Counsel, 800.252.5478; or visit www.amlist.com.
Yoga Products Buyers: Target 52,576 individuals and practitioners who have purchased yoga books, information, and meditation and exercise supplies. Price: $95/M. Call: REMY Direct, 800.267.1960; e-mail info@remydirect.com; or visit www.remydirect.com.
WOMEN
Following is a sampling of lists available to reach women as potential donors.
Concerned Women for America Contributors: Target 196,900 donors to a women’s public-policy organization dedicated to the preservation and protection of America’s traditional values. Exchange only. Call: Yankee List Marketing, 800.669.1721.
Feminist Majority Foundation Donors: Target 11,816 36-month donors to an organization active in nationwide equality campaigns for women and girls. Price: $70/M. Call: Names in the News, 415.989.3350; e-mail listrequests@namesinthenews.com; or visit www.namesinthenews.com.
Glamour: Target more than 1.1 million active subscribers to a magazine for women that covers career, health, beauty, fashion, relationships and politics. Price: $105/M. Call: Millard Group, 603.924.9262; or visit www.millard.com.
Global Fund for Women: Target 6,009 active donors to a grant-making foundation that focuses exclusively on international women’s rights. Exchange only. Call: The Carol Enters List Co., 703.425.0052; or visit www.carolenterslists.com.
Harvard Women’s Health Watch: Target 154,642 active subscribers to a newsletter about health issues. Price: $105/M. Call: Specialists Marketing Services, 201.865.5800; e-mail listinfo@specialistsms.com; or visit www.specialistsms.com.
High-Dollar Jewish Women Donors: Target 110,712 Jewish women who have donated to a variety of Jewish funds and organizations. Price: $95/M. Call: Negev Direct Marketing, 877.395.9257; e-mail info@negevdirect.com; or visit www.negevdirect.com.
Latina Magazine: Target 370,734 active subscribers to a bilingual magazine for the contemporary Hispanic woman. Price: $100/M. Call: MKTG Services, 215.968.5020; e-mail info@mktgservices.com; or visit www.mktgserviceslists.com.
MADRE: Target 3,381 donors to a project of the Women’s International Resource Exchange that works in partnership with women’s community-based groups in conflict areas. Price: $400/M. Call: Atlantic List Co., 703.528.7482; or visit www.atlanticlist.com.
National Organization for Women: Target 94,352 24-month members of a feminist activist organization seeking to bring about equality for all women. Price: $75/M. Call: American List Counsel, 800.252.5478; or visit www.amlist.com.
National Women’s Music Festival: Target 22,606 ticket buyers, volunteers and supporters of an annual four-day event that provides a forum for the development, exploration and empowerment of women. Price: $100/M. Call: Triangle Marketing Services, 212.242.4040; e-mail info@tms-ny.com; or visit www.tms-ny.com.
Southern Lady Magazine: Target 54,948 active subscribers to a lifestyle magazine written for women who live in the South that celebrates the Southern lifestyle. Price: $115/M. Call: Mal Dunn Associates, 845.278.1200; or visit www.maldunn.com.
SpiritLed Woman: Target 70,287 active subscribers to a magazine for Christian women. Price: $100/M. Call: Strang Communications, 407.333.7138; or visit www.strang.com.
The Nation: Target 41,939 subscribers to The Nation who are interested in topics for women. Price: $115/M. Call: Direct Communications Corp., 802.747.3322; e-mail dcc@direct-com.com; or visit www.direct-com.com.
Widows Aid Society of America: Target 7,023 women donors fighting to preserve Social Security benefits. Price: $85/M. Call: Name Exchange, 301.695.6140; or visit www.nameexchange.us.
Women’s Health & Sexuality: Target more than 2.4 million women interested in vitamins, self-improvement guides or books on women’s issues. Price: $90/M. Call: Byrum & Fleming, 800.850.1711; e-mail info@byrumfleming.com; or visit www.byrumfleming.com.
- Companies:
- American List Counsel Inc.
- Atlantic List Company
- Mal Dunn Associates
- Millard Group Inc.
- MKTG Services
- Names in the News
- Pinnacle List Co.
- Response Unlimited Inc.
- Rubin Response Services
- Specialists Marketing Services, Inc.
- Strang Communications
- Triangle Marketing Services Inc.
- Venture Direct Worldwide