Live From the International Fundraising Congress
This will be the scene for the next several days of workshops, big-room sessions, 60-minute sessions and keynote speakers, plus the first Global Awards for Fundraising presentation.
The IFC is probably one of the few (if not the only one that I know of) all-inclusive conferences around, so breakfast, lunch and dinner are communal, and it's just so much fun sharing fundraising and other experiences, cultures and more with people at your table. At breakfast, you can be sitting with people from Austria, South Africa and Uganda, while at lunch you're sharing a table with folks from Spain, Sweden and the U.K.
Erica Waasdorp is one of the leading experts on monthly giving. She is the president of A Direct Solution, a company serving nonprofit organizations with fundraising and direct marketing needs, with a focus on monthly giving and appeals. She authored "Monthly Giving: The Sleeping Giant" and "Monthly Giving Made Easy." She regularly blogs and presents on fundraising, appeals and monthly giving — in person and through webinars. She is happy to answer any questions you may have about this great way of improving retention rates for your donors.
Erica has over 30 years of experience in nonprofits and direct response. She helped the nonprofits she works with raise millions of dollars through monthly giving programs. She is also very actively supports organizations with annual fund planning and execution, ranging from copywriting, creative, lists, print and mail execution.
When she’s not working or writing, Erica can be found on the golf course (she’s a straight shooter) or quietly reading a book. And if there’s an event with a live band, she and her husband, Patrick, can be found on the dance floor. She also loves watching British drama on PBS. Erica and Patrick have two step sons and a cat, Mientje.
