Looking Back: Betty Up!

FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.

I'm gearing up for tonight's season finale of the quirky little Betty White sitcom, "Hot in Cleveland," so here's an Editor's Note from the October 2010 issue where I managed to include the inimitable Ms. White and the branding/communications lessons fundraisers can learn from her. Go, Betty!