Looking Forward to Increased Mobile Giving

In Australia, the number of mobile subscriptions is expected to rise from 24.04 million this year to 26.27 million in 2013 and increase even more to 27.99 million in 2015 based on figures from mobileSQUARED. In Canada, financial filings by Rogers indicate that 37 percent of its subscriber base is smartphone-equipped, a 9 percent increase from 2009. In the U.S., The Nielsen Co. reported that in the third quarter of 2010, 28 percent of U.S. mobile subscribers have smartphones.