Looming over everything you do, technology is making nonprofit fundraising more relevant and immediate than ever imagined.

By Margaret Battistelli Gardner

“One of the most exciting things is how much of that has really come from organic growth. What I’ve been very pleased about is how important the issues that we address in e-philanthropy have been to our donors, how seriously they take them and as a result how they pass those on to their friends and their contacts,” says Graham Cannon, director
of marketing and communications for ADL.