Pulse: Overcoming Social-Media Fears
Loss of control and different ROI are just a few that plague fundraisers.
Another common fear is the lack of concrete ROI from social media.
"One of the difficulties, especially in a traditional fundraising mind-set, is if it's not raising money it's not worth your time," Broward says. "For some people it's like, 'How can we possibly invest in that if we can't show that ROI immediately?'"
- Companies:
- Grizzard Agency
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