An Interview With Madeline Kerner, National Director of Outreach and Development, Peer Health Exchange
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FS: What are the biggest challenges your organization faces as far as fundraising is concerned? How do you overcome them?
MK: Given the impact of our program, the scale of need for effective health education, and our efficiency and replicability, PHE is poised for significant growth. To realize this potential, our fundraising will need to continue to be as efficient as it has been to date. This will require a singleness of purpose, laser-like focus on our priorities and ongoing rigorous evaluation of our strategy. We will work to ensure that our fundraising is not our greatest limiting factor.
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Heather Fletcher
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Heather Fletcher is senior content editor with Target Marketing.
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