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The mailing’s like a cross between a choose-your-own-adventure book and one of those origami question-and-answer games in the way it teases recipients inward. The poster and the mailing’s contents are truly an intriguing surprise, appearing to prospects like hidden treasures and serving as a metaphor for the forests the organization works to protect.
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- Companies:
- National Parks Conservation Association
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Abny Santicola
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