Major Gifts — Just a Tweet Away?
Sorry, no, not really. But social media can be an important part of your strategy.
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Remember, you will not survive if you cannot effectively tell donors how their investments made an impact and difference.
It’s an exciting time to wow your donors. Start now.
Raising money
Has your mind been swimming with cool ideas on how to use social networking for your major-gifts program? Mine sure has. Never before has it been easier to connect your donors to what is happening with your mission. The possibilities are endless.
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Jeff Schreifels
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Jeff Schreifels is the principal owner of Veritus Group — an agency that partners with nonprofits to create, build and manage mid-level fundraising, major gifts and planned giving programs. In his 32-plus year career, Jeff has worked with hundreds of nonprofits, helping to raise more than $400 million in revenue.
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