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But maintaining the privacy of that constituent information is equally as vital to the success of an organization.
“If you ask people what’s their primary concern about any kind of transaction on the Internet, the top concern is privacy,” Verclas says, adding that N-TEN recommends that all nonprofits do what she calls a formal privacy assessment within their organization, which includes asking questions such as:
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- People:
- Katrin Verclas
- Places:
- San Francisco
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Abny Santicola
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