It's Beginning to Look a Lot Like Year-End
Make sure your fourth-quarter fundraising projects are ready to launch.
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Year-end comes but once a year
The year-end is a critical opportunity for nonprofits, and it's nearly impossible to re-create at another time the spirit of generosity your donors feel then. Put your plan in place now so you are regularly reminding your donors that you need them, you appreciate them and that there is no better place to invest year-end donations than your organization.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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