Focus On: Software: Are You Plugged In?

In the years since development operations were consolidated, annual donations have risen from $500,000 to $12 million at BMC, which provides a safety net for thousands of patients whose incomes fall below the poverty line. Several factors were involved — more development hires as well as establishment of comprehensive foundation, major gifts and events programs — but Dunion says there’s no doubt that technology played a major role in jump-starting fundraising efforts.