Make Your Fundraising Postage Work Harder
Use commingling to achieve greater presort discounts.
The Postal Service encourages more efficient mail handling by offering more price breaks for finer levels of mail sorting. However, to achieve the most advantageous five-digit presort discounts, you need a minimum of 150 mail pieces going to a single ZIP code. Often smaller mailing lists — especially test cells — don’t have much mail that crosses this threshold.
- People:
- Kurt Ruppel
Kurt Ruppel is Director Postal Policy and Marketing Communications at IWCO Direct. He is a member of the Mailers’ Technical Advisory Committee (MTAC) and serves on the Board of Directors at the Envelope Manufacturers Association (EMA), where he is also Vice Chair of the EMA’s Postal Affairs Committee. He can be reached at kurt.ruppel@iwco.com.
