Making the Case for Technology Investments
3. Financial Summary, which is a breakdown of the initiative’s financial components, e.g., financial gains such as earned revenue and contributed revenue, as well as expected costs.
4. Action Plan, which should describe the major activities necessary to complete the initiative.
When articulating ROI to leaders, Low and Strathmann remind fundraisers to know their audience, their organization’s elevator pitch, and the risks and rewards of the investment. They also should keep it simple.
- Companies:
- Network for Good
- Places:
- Washington, D.C.
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