Making Donor Acquisition Less Painful
Why? Because some lists respond better to premiums, others are great for offers under $10, some work best for liberal causes and so on. Your broker needs to have an insatiable hunger for information about you, and that hunger must turn into creative list recommendations that the broker is prepared to defend.
- Companies:
- Packer List
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
Related Content
Comments
