Making the Most of Your FSP Investment
A fundraising service provider can be a huge asset to your nonprofit, but understanding pricing, services, capabilities and limitations is essential.
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Cost per thousand
For some work, the FSP will quote a price that is per thousand, as in, “The letter in the mail will be $ZZZ per thousand.” Basically, you are not seeing the math that goes into figuring this calculation, but in that fee is the cost of raw materials (paper and ink, for example, with a mailing) plus the profit the FSP needs to make to remain in business.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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