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But the sites I manage for the magazine aren’t as vibrant. The discussions on the FS LinkedIn, MySpace and Facebook pages are decidedly one-sided. Is it just the nature of the beast that personal profiles engender a closeness and a more liberal exchange of ideas than business-related sites do? If so, then dare we, as keepers of those business sites, let down our guard and put more of ourselves into them?
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Margaret Battistelli Gardner
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