Have You Met Your Match?
If not, your organization might be leaving employee matching-gift and volunteer-grant money on the table.
- Individuals donate or volunteer at a nonprofit.
- Nonprofits notify eligible donors or volunteers of the availability of matching-gift or volunteer-grant funds.
- Donors or volunteers submit grant requests.
- Nonprofits validate the grant requests.
- Corporations cut checks.
How can organizations increase fundraising from these sources? Increasing matching gifts and volunteer grants can be boiled down to two steps: raising awareness and making it easy for donors.
Adam Weinger is president of Double the Donation, an organization that helps nonprofit organizations and schools increase fundraising from corporate matching gift and employee volunteer grant programs.
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