Meet Our 2014 Editorial Advisors

More about Tom:

• Fundraising philosophy: Meet the donor where she is rather than where we wish she was.
• Best fundraising advice: When I joined Russ Reid, our clients were concerned that their donor files were aging and that boomers are different and don’t give. Russ Reid (the guy) said to relax and that boomers would start giving when they turned 45.
• Best life advice: Make it count.
• Heroes: My wife, Lori. Ronald Reagan.
• Personal motto: Most people have the will to win. Few people have the will to prepare to win.
• My life in six words: Abandoned. Accepted. Husband. Dad. Intense. (I’ll save the sixth word in case I need it later …)

Frank Barry
(@franswaa)
Director, digital marketing, Blackbaud, and blogger at npENGAGE
For more than 10 years, Frank has been helping nonprofits use the Internet for digital communication, social media and fundraising. He’s worked with organizations including LIVESTRONG, United Methodist Church, American Heart Association, In Touch Ministries, Heifer International and the University of Notre Dame. When Frank’s not navigating the interwebs, he loves spending time with his wife and triplet (yep, that’s three) 2-year-old boys. Watching “Sesame Street,” playing with Elmo toys, reading pop-up books, building fortresses with Legos and racing Hot Wheel toy cars are among his greatest joys.