Social Engagement
Mercy Corps takes on two new projects that will enhance its mission, encourage advocates in its campaign against world hunger and poverty and, in time, produce a new crop of deeply involved donors.
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In general, De Galan and other Mercy Corps leaders realize that the digital age offers nonprofits a chance to connect donors with the organization in a way that’s fast and very real.
This is especially important if you’re raising money for work that’s being done on a global scale, as opposed to, say, the local symphony orchestra or opera company or some entity to which donors would have ready access.
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David Mckenna
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