Social Engagement
Mercy Corps takes on two new projects that will enhance its mission, encourage advocates in its campaign against world hunger and poverty and, in time, produce a new crop of deeply involved donors.
In January, Mercy Corps absorbed NetAid, the organization that had been formed in support of the 1999 world poverty-awareness concerts of the same name in New York, London and Geneva. The concerts themselves raised $15 million, but the Web-based organization left in their wake — dedicated to educating high-school students about world poverty and engaging them in advocacy — never became the robust fundraising vehicle organizers had hoped it would.
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