Moffitt Cancer Center Selects TrueSense Marketing

At the heart of Moffitt's growth strategies, TrueSense will focus on developing donor-centric creative that meets the donor's need to find cures for cancer, and continuing to improve the care for those fighting cancer right now, while communicating Moffitt's unique Total Cancer Care™ approach.

"The comprehensive nature of the approach that TrueSense took to our fundraising in its proposal gave us a strong indication of how they would work with us as our agency," said Courtney Loebel, Associate Director of Annual Gifts at Moffitt. "That provided the comfort level we were looking for."