Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Q: Is it customary to send monthly or annual acknowledgements? Do you include options to upgrade in acknowledgements?
LK: Very good questions! An acknowledgement/welcome letter for new monthly donors should be sent with a brief statement summarizing their monthly gift agreement and should be sent as soon as possible. Donors could see monthly acknowledgements as a waste of their contributions. An annual acknowledgement could also be an upgrade request. Consider offering the option to increase their monthly giving on an additional gift solicitation. They might think, “I can’t write a check for $X at this time, but I can increase my monthly giving by $X.”
0 Comments
View Comments
Related Content
Comments