Quiet, Passionate Givers
Most educators don't earn much, so they feel strongly about causes they support.
“When preparing fundraising copy for teachers, it is important to acknowledge them as informed readers,” says Kristin Sargent, an analytics consultant for software and services provider Blackbaud. “Teachers need to be recognized for the contributions they make on a daily basis and the impact they have on the success of the institution overall.
- Companies:
- Blackbaud
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