4 Steps to Moving Your Marketing and Fundraising Teams to a Productive Partnership

But there are ways to surmount this obstacle. Fairleigh-Dickinson University (FDU) succeeded in doing so via a deliberate, well-articulated restructuring. Read on to learn more about FDU's strategy and the results, and my recommendation of a four-step process to bring marketing and fundraising into a productive partnership, supplemented by insights from some of the best fundraisers and nonprofit marketers I know.