National Dance Institute-NM’s capital campaign proves “seeing is believing.”

By Margaret Battistelli Gardner

NDI-NM never had attempted a campaign anywhere near this size. And while it takes more creativity to get potential donors to an event than to get them to read a solicitation letter or even take a phone call, everyone knew the extra effort would be well worth it.

Over two years, NDI-NM created programs through which potential donors could become acquainted with its work and with the children who benefit from it.